
Muhammad Junaid (PhD)
Assistant Professor (Institute of Management Studies, University of Peshawar)
Mjunaid@uop.edu.pk
Dr. Muhammad Junaid is a seasoned academician and consultant with over two decades of experience in higher education and development sectors. With a PhD in entrepreneurship and certificate in higher education practice from the University of Essex, UK, he has been teaching at University of Peshawar since 2011. He has expertise in SME and entrepreneurship development and qualitative research and boasts a strong funding record. He has introduced innovative curricula and has extensive involvement in graduate employability and university-industry linkages. He has also worked with international developmental organizations on a variety of projects. His multidisciplinary skills in event organizing, project management, monitoring, evaluation, and advocacy are complemented by a strong track record in consultancy and training.
Ph.D. (Management-Entrepreneurship) | University of Essex 01/2007 –08/2011
MBA (IT) | Institute of Management Studies, University of Peshawar 09/2002 – 10/2003
BBA (Information Systems) | Institute of Management Studies, University of Peshawar 10/1999 – 05/2002
Pakistan Co-lead in “Building coastal resilient infrastructure and addressing the environmental pollution concerns in Gwadar Sea port” (Royal Academy of Engineering, UK).
Principal investigator in “Introducing Entrepreneurship Education in Pakistan: An Interdisciplinary Perspective on Value Creation” (The British Council’s Knowledge Economy Partnership)
Principal investigator in “Green entrepreneurship and Sustainable Livelihood: The environmental services of informal, bottom of the pyramid actors (Higher education Pakistan’s NRPU program)
Chief Organizer of International Workshop on Entrepreneurial Society in Pakistan: The European Perspective (The British Council’s Researcher Link program)
28 research publications in peer-reviewed journals and 5 conference presentations; supervised 11 PhD and 3 MPhil scholars
Developed innovative market-oriented curriculum in the areas of Research Methodology, Entrepreneurship and HRM.
Delivered trainings on career management, skill development, business planning and employability to diverse audience.
Manager University-Industrial Linkages and Technology Transfer (ORIC) as additional charge
Coordinator IT and MBA at IMS, University of Peshawar
Member of interview panels for public and private sector selection committee
PhD & MPhil
Leadership and improvisation; Entrepreneurship Research Theory and Practice; Entrepreneurship Research and Education Philosophy; Qualitative Research: A historical and practical premiere; Entrepreneurship: Renewing Economies through the enterprise; Leadership and Teamwork: A comparative Perspective; Research Methodology Philosophy and Practice; Critical Writing and reading.
Masters and Undergraduate
Leadership and Teamwork; Entrepreneurship and Small and Medium Enterprises; Business Research Methods; Business Communication; Organization Theory and Behavior; Strategic Management; Qualitative and Behavioral Research methods; Essentials of searching, reading, and writing for research; International Human Resource Management. Cases and exercise in HRM; Strategic HRM
Graduate Student Advisor at Ims, University of Peshawar involved in overseeing MPhil/PhD programs and research progress, facilitating committee meetings (GSC), and ensuring adherence to regulations, bridging students, supervisors, and university administration for smooth academic progression. Guiding scholars through various processes, managing documentation, and liaising with Graduate Studies Committees (GSC) and relevant bodies like the Academic & Research Board (ASRB). (2025-2027)
Coordinator MBA at IMS, University of Peshawar involved in semester planning, assigning courses and monitoring for smooth operations (Sept. 2023–till date)
Coordinator IT at IMS university of Peshawar involved in supervising the IT facilities (Dec. 2013–till date)
Manager University-Industrial Linkages and Technology Transfer ORIC at University of Peshawar involved in developing symbiotic linkages with various stakeholders to collaborate in research and development (Aug. 2013–Feb. 2014) (Additional Charge)
Nawaz, R., & Junaid, M. (2025). Prospects and Challenges in Sustainable Tourism Entrepreneurship in Northern Pakistan. International Review of Management and Business Research (IRMBR), 14(2).
Saadullah Shah, & Junaid, M. (2024). Role Of Youth Entrepreneurship In Addressing Violent Extremism: Evidence From The Selected Merged Districts Of Khyber Pakhtunkhwa, Pakistan. Migration Letters, 21(S13), 1932-1951.
ul, D. N., Junaid, M., Adeel, M., & Muhammad, A. A. (2024). The Impact of Work–Family Conflict on Organizational Commitment in Higher Education Institutions of Khyber Pakhtunkhwa. Pakistan Journal of Society, Education and Language (PJSEL), 11(1).
Gul, D. N., Adeel, M., Junaid, M., & Muhammad, A. A. (2025a). The Emotional Intelligence of Project Manager and the Project Success. Social Science Review Archives, 3(2).
Gul, D. N., Muhammad, A. A., Adeel, M., & Junaid, M. (2025b). Leadership Styles and Project Success with the Moderation of Delay Factors: A Case of BRT Peshawar. Social Science Review Archives, 3(2).
Gul, D. N., Adeel, M., Muhammad, A. A., & Junaid, M. (2024a). The Emotional Intelligence of Project Manager and the Project Success with the Mediation of Appropriate Response to Emotions and Appropriate Affective Display. Pakistan Journal of Society, Education and Language, 10(2).
Malik, F., Junaid, M., & Asif, M. (2024). Exploring Ethical Issues in Pharmaceutical Marketing’s Strategies: A Critical Marketing Perspective. Foundation University Journal of Business and Economics, 9(1).
Ul Haq, A., Junaid, M., & Khan, M. S. (2024). What Triggers Informal Entrepreneurial Learning? A Qualitative Exploration of Small and Medium Enterprises in Khyber Pakhtunkhwa. International Journal of Social Science Archives, 7(1), 357-366.
Iqbal, K., & Junaid, M. (2022). Exploratory Study of Grandiosity in Employees Training System: A Case Study of the University of Agriculture, Peshawar. Journal of Managerial Sciences, 16(3), 1-17.
Khattak, A. M., Khan, S. A., & Junaid, M. (2022). The Conceptualization of Entrepreneurial Capital Construct from Entrepreneurship and Institutional Theories. International Review of Basic and Applied Sciences, 9, 205-219.
Ullah, K., Khan, S., Sharif, I., Junaid, M., Khattak, A. A., Malik, F., Naseer, R. (2021). The impact of e-logistics on firm performance in context of supply chain. Ilkogretim Online, 20(3), 1791-1795.
Aimal, Junaid, M., & Khan, S. K. (2020). Problems and Prospects of Honey Value chain in Peshawar, Khyber Pakhtunkhwa: A Grounded Theory Analysis. The journal of Managerial Sciences, 14(2), 1-9.
Mahwish Parveen, Junaid, M., Maimoona Saleem, Syeda Mahlaqa Hina, Mumtaz Ahmed. (2020). Analysis of Push-Pull Motivation into Women’s Entrepreneurial Experience in Pakistan: A Narrative Inquiry. Asian Women, 36(1), 91-112.
Malik, F., Junaid, M., & Sharif, I. (2020). Exploring the role of pharmaceutical marketing on physician ethical behaviors: A grounded theory study. City University Research Journal, 9(2), 245-263.
Sharif, I., & Junaid, M. (2020). The Role of Islamic Teachings in Education and Practice of Accounting Ethics: A Grounded Theory Study of Stakeholders. Peshawar Islamicus, 11(1), 11-28.
Parveen, M., & Junaid, M. (2019). Social Networking and Contextual Embeddedness: An Exploratory study of Women Entrepreneurs of Khyber Pakhtunkhwa, Pakistan. Journal of Managerial Sciences, 13(1), 105-115.
Sharif, I., Junaid, M., & Malik, F. (2019). Major Causes of Breaching Accounting Ethics in Organizations. City University Research Journal, 9(4), 716-729.
Khan, S., Junaid, M., Iqbal, K., & Khan, H. (2018). The Role of Entrepreneurial Capacities in Creation and Discovery of Opportunities: Green Entrepreneurs in Peshawar. The Journal of Managerial Sciences, 12(4), 183-196.
Saeed, I., Fatima, T., & Junaid, M. (2018). Impact of organization cynicism on work outcomes: Mediating role of work alienation. NICE Research Journal, 11(1), 122-138.
Shaheen, N., & Junaid, M. (2018). Learning Entrepreneurship: A Comparative Study of Inherited and Business Schools Graduates. Journal of Managerial Sciences, 12(2), 193-206.
Saeed, I., Fatima, T., Junaid, M., & Shah, S. (2017). To establish the link between aversive leadership and work outcomes: An empirical evidence. NICE Research Journal, 10(2), 161-181.
Saeed, I., Junaid, M., Fatima, T., & Shah, S. (2017). Linking Ethical Leadership with Employee Work Outcomes: The Moderating Role of Conscientiousness. NICE Research Journal of Social Sciences, 10(1), 47-76.
Saeed, I., Junaid, M., & Shah, S. (2016). Effect of Authentic Leadership on Work outcomes: Mediating role of psychological empowerment in telecommunication sector operating in Peshawar. NICE Research Journal, 9(1), 106-133.
Yousafzai, T., Junaid, M., & Shah, S. (2016). Entrepreneurship and value creation: Curriculum at macro, meso, and micro level. NICE Research Journal, 9(1), 19-35.
Junaid, M., Durrani, M., Rashid, M., & Shaheen, N. (2015). Entrepreneurship as a Socially Constructed Phenomenon: Importance of Alternate Paradigms Research. Journal of Managerial Sciences, 9(1), 35-48.
Junaid, M., Shah, S., & Shah, S. (2015). Socio-cultural impediments to Pashtun women entrepreneurs in Peshawar, Pakistan: A narrative approach. Global Management Journal for Academic & Corporate Studies, 5(1), 151-156.
Junaid, M., Durrani, M., Rashid, M., & Shaheen, N. (2014). The Role of Faith and Cultural Norms in Sustaining Family Entrepreneurship in Turbulent Times: The case of Hindko speaking entrepreneurs in Peshawar. Journal of Managerial Sciences, 8(1), 1-26.
Junaid, M., Rashid, M., & Shaheen, N. (2014). Afghan Entrepreneurial Identity in Peshawar: A Thematic Analysis of 'Expert Voices'. Journal of Managerial Sciences, 8(2), 150-170.
Nocker, M., & Junaid, M. (2011). Poetics of identity: On entrepreneurial selves of Afghan migrants in Pakistan. Tamara Journal for Critical Organization Inquiry, 9(1-2), 39-49.
Junaid, M. (2009). Poetics of Identity Poetics and Poetry in Organisations, Emotions, Management and Enterprise (POEME), Bristol Centre of Leadership and Organisational Ethics (BCLOE), Bristol, UK.
Junaid, M. (2013). Afghan Entrepreneurial Identity in Peshawar: A Thematic Analysis of “Expert Voices” The Dynamics of Change in Conflict Societies: Pakhtun Region in Perspective, Bara Gali, Khyber Pakhtunkhwa.
Junaid, M., & Nocker, M. (2009). Travelling, Trading, and Storytelling: Narratives of Entrepreneurial Selves of Afghan Migrants in Pakistan 4th Symposium on Current Developments in Ethnographic Research in the Social and Management Sciences. Practice, Politics, and Ethics in Ethnographic Research, Liverpool, UK.
Junaid, M., & Nocker, M. (2010). Living the code of Honour: Pashtunwali and Entrepreneurial Identity of Afghans in Peshawar 5th Annual symposium on Work, Organization and Ethnography Liverpool, UK.
Nocker, M., & Junaid, M. (2012). Travelling, Trading, and Storytelling: Entrepreneurial Life History Narratives of Afghan Migrants in Pakistan 30th SCOS – Standing Conference on
Organisational Symbolism. “Organizing Through Displacement, Travel and Movement: Transience, Transitions and Transformations, Barcelona, Spain.
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PhD Student |
Topic |
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1 |
Nasir Shahen |
Research, Teaching and Learning of Entrepreneurship: The Case of Business Schools and Entrepreneurs of Khyber Pakhtunkhwa |
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2 |
Muhammad Tariq |
Developing Entrepreneurial Capacities through Higher Education: Learning for Value Creation |
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3 |
Mehwish Parveen |
Women Entrepreneurship in Peshawar: A longitudinal Study |
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4 |
Shakeel Khan |
Green Entrepreneurs and Sustainable Livelihood: The Role of Managerial, Psychological and Entrepreneurial Capacities |
|
5 |
Fazal-E-Malik |
Ethical Issues in the Marketing Strategies of Pharmaceutical Companies: A Stakeholders’ Perspective |
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6 |
Ilyas Sharif |
Whether Accounting Ethics: A Stakeholders’ Perspective |
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7 |
Aimal ud Din |
Value Chain Analysis of Honey Sector in Khyber Pakhtunkhwa Problems & Prospects |
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10 |
Khalid Iqbal |
Trainings and Grandiosity in the Public Sector Universities in Khyber Pakhtunkhwa, Pakistan: A case of the University of Agriculture, Peshawar |
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9 |
Atiq Rafiq Khattak |
Role of Formal & Informal Institutions in Entrepreneurial Capital Development in Khyber Pakhtunkhwa: A Grounded Theory Approach |
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10 |
Arif Khattak |
Entrepreneurs and Informal learning in small and medium enterprises in Peshawar, Pakistan |
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11 |
Rab Nawaz |
Prospects And Challenges of Sustainable Tourism Entrepreneurship in Northern Areas of Pakistan |
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MPhil Student |
Topic |
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1 |
Shahid Mehmood |
Understanding the individual-opportunity dynamic in war-like context: The Case of Entrepreneurs in Peshawar |
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2 |
Rab Nawaz |
Exploring Value chain practices of Apiculture: The Case of honey trade in Malakand region of Pakistan |
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3 |
Hashmatullah |
Challenges Facing Afghan Refugee Entrepreneurs: Case Study of Peshawar, Pakistan |
Associate of Higher Education Academy (AHEA), UK
Recognition of achievement based on UK Professional Standards Framework for teaching and supporting learning in higher education. Recognition reference: PR054653